The Idea
The traveller of today embraces the excitement in the uncertainty. He despises the predictable and the safe, and yearns to live as a native.
Airbnb introduces ‘In-sights’. A travel agency that promises you that you’ll never travel, or look like a tourist ever again.
Results
With that, the campaign allows anyone to not just try to travel like a local, but to be one. Available in more than 190 countries, the campaign creates authentic experiences, and ensures that you’ll feel right at home, abroad.
A truly life-changing experience only possible with Airbnb.
Creative Team:
Benjamin Teo
Nicholas Cheong
Koh Shao Long
Heng Deng Hui