Singapore Insights is a project that encourages locals’ participation in promoting Singapore’s culture and identity by engaging them to share their collective memories of their favourite hang-out spots.
This project aims to allow Singaporeans to play a part in the nation’s branding, which will in turn, give them a greater sense of belonging and ownership of Singapore’s image. This will also allow travellers to experience Singapore from a genuine local perspective.
View the project’s social media sites and website here:
Instagram
Facebook
Photo Web
Where will Singaporeans bring their tourist friends to when they visit Singapore? A video compilation of different Singaporeans and their responses.